No matter what your holiday preference, you're probably aware that Christmas is now just days away. By now, you've already decked your halls with boughs of holly (either physically or virtually), thanks to our last holiday app roundup.
Now, when the weather outside is frightful, Pokémon GO players can expect it to be just as unpleasant in augmented reality.
People love emojis, it's a scientific fact. So an app that places poops, smileys, and ghosts into social media videos should, in theory, be the most popular app ever. That's likely the reasoning behind the new Holocam app, which is available for $0.99 in the iOS App Store. Sure, Snapchat and Instagram offer users editing tools to stick static text, emojis, and drawings on top of photos and videos. However, Holocam ups the ante by placing fully three-dimensional emoji, text, and drawings, as w...
Another day brings another Apple ARKit demo, this time for a first-person role playing game that inserts villagers, vendors, and villains into real world locations.
Sports gaming company ePlay Digital, Inc. is looking to capitalize on the fall launch of iOS 11 and ARKit with an augmented reality fantasy sports app.
Building Next Reality: How the ARKit's Impressive Software Detects Surfaces Using Just the iPhone's Color Camera
I currently am and have always been what one might call a PC/Android guy. Many that know me well would likely even go so far as to say I am anti-Apple. About an hour after seeing the ARKit demo during the day-one keynote at WWDC, I became the owner of a brand new Mac.
Instagram just added another nail in the coffin for Snapchat. It looks like it's the AR platforms final hurrah as IG has snapped up the app's last good feature: its AR selfie filters.
We've seen plenty of good, bad, and weird things that have come out of the worldwide augmented reality game Pokémon GO, including murder and location-based bans, but nothing on a large scale. That was, of course, until Iran decided to ban the game country-wide.
Lenovo is teaming up with Google to debut the first Project Tango smartphone, which uses 3D sensors to map the world around it. The Tango phone will be able to give directions without the need for GPS, and it can augment reality to bring things like dinosaurs and cars into your environment.
Coming soon to an Android device near you: Diminished Reality! What's Diminished Reality? A lot like Augmented Reality, really, but with one big difference: Where AR giveth, insinuating virtual elements into a live representation of the real world, Diminished Reality taketh away, hiding actually-existing objects within a live feed.
Snapchat is joining the ranks of Netflix, Hulu, Amazon, YouTube, and Apple in the trend toward streaming original programming, but with a twist that rings true to its roots.
News: Harry Potter Photo Printer from Lifeprint Turns Snapshots into Magical Augmented Reality Portraits
The Daily Prophet, the enchanted newspaper from Harry Potter lore, is no longer the sole source for magical moving printed photos.
Augmented reality gaming developer Niantic has decided to give its players the opportunity to make their mark on Pokémon GO with a PokéStop nomination system.
After parting ways with Papa John's, the National Football League has drafted Pizza Hut as its official pizza purveyor, and the company has hit the field with an augmented reality game to entertain hungry football fans.
Despite the rise of music streaming, the experience of immersing oneself in the artwork and lyrics of old school albums is alive again, as sales of vinyl records and CDs have outpaced digital downloads for the first time since 2011. Now, the latest album from Amsterdam-based Necessary Explosion evolves this experience through augmented reality.
News: New Line of Augmented Reality-Powered Wines Celebrate Women's Empowerment via Historical Figures
Just in time for Women's Equality Day on Aug. 26, Treasury Wine Estates is breaking out a line of wines with augmented reality experiences that pay tribute to historically famous women.
News: World of Warcraft Lens on Snapchat Lets You Transform into Orc or Elf & Do Battle in Augmented Reality
To promote Battle of Azeroth, the latest expansion for the World of Warcraft franchise, Blizzard Entertainment has conjured a Shoppable AR Lens that is now available in Snapchat's app carousel.
Already one of the leaders in augmented reality for cosmetics, L'Oréal is extending the reach of its ModiFace virtual try-on platform through a partnership with Facebook.
With a new version of its ARCore in the wild and more than 30 devices now supporting it, Google is helping beginners get up to speed with augmented reality.
Alongside the usual collection of holiday-themed Lenses, Snapchatters received an extra-special treat from Snapchat over the weekend—a world-spanning Easter egg hunt.
After closing its 2017 financial books on a high note, Snap, Inc. is planning to ride the momentum of its augmented reality products into the new year. That's the main takeaway following the company's 2017 earnings conference call, which was held on Tuesday.
Now that we finally have vertical plane recognition in ARKit (at least on a developer level until the spring iOS 11.3 release), the real promise of mobile augmented reality is beginning to come into focus on iOS. But a new report indicates that a major near future advancement of ARKit that could change everything has been put on hold by Apple.
Augmented reality has given companies worldwide great powers for innovating business practices and engaging customers, but on Monday, Honda demonstrated that with great power, also comes great social responsibility.
Nowadays, with the convenience of online shopping, brick-and-mortar retailers and malls have to work harder to draw shoppers to stores. This year, many of them are turning to augmented reality for assistance.
Facebook's camera platform is the augmented reality vehicle of choice to promote the latest musical effort from Taylor Swift. T-Swift's new album, Reputation, dropped today. To get her fans psyched, an AR effect electrifies the user with virtual lightning, while a snippet from one of her songs plays in the background. Previously, Lady Gaga opted for a Facebook filter to promote her Netflix documentary, Gaga: Five Foot Two, which premiered Sept. 22. (Personally, I'm more excited about the new ...
For those who enjoy the finer things in life, premium Scottish distillery The Macallan is bringing an augmented reality art gallery, viewable through the high-priced Microsoft HoloLens, to select cities in celebration of whisky season.
When explaining augmented reality to the uninitiated, Pokémon Go is often cited as an example. For all its popularity, though, many players would recommend disabling the AR capabilities in catching Pokémon.
If you've ever browsed a restaurant menu and wondered what a particular dish looks like, then the augmented reality mobile app from Kabaq was made for you.
There are some pretty incredible museum exhibits out there all over the world, but with a limited budget and travel options, it's hard to hit all of the museums we might want to. Luckily, there is Apple's ARKit.
About a year ago, a certain watershed mobile augmented reality game based on a familiar video game franchise was released into the wild. Today, a number of imitators and emulators have introduced their own location-based games with hopes of similar success.
Google might be taking the lead on artificial intelligence in smartphones with their latest announcement, MobileNets. MobileNets is a series of TensorFlow vision models built for mobile devices, described by Google as "mobile-first."
Today in Santa Clara, California, at the Augmented World Expo, Scope AR revealed a major new update that will add markerless tracking for their remote assistance application, Remote AR, on standard devices.
Augmented reality software developer Edgybees has launched Drone Prix. The new mobile app immerses DJI drones and their pilots in more than 30 augmented reality obstacle courses.
At the moment, it would be safe to say that demand for devices running Tango, Google's augmented reality smartphone platform, is relatively low among consumers. Kaon Interactive, a B2B software company who has built more than 5,000 interactive applications for use at trade shows, remote sales demonstrations, and other customer engagements, is betting that there is a market for the devices in sales and marketing.
News: Owlchemy Labs ARCore Experiment Lets Android Users View a Friend's VR Experience from Their Smartphone
Google subsidiary Owlchemy Labs has cooked up an experimental ARCore mobile app that enables smartphone users to follow along with their VR friends as they play games in a head-mounted display.
Players of Pokémon GO on Android now have a reason to turn on AR mode with the release of AR+ support via ARCore.
News: New 'Ghostbusters World' Gameplay Footage Revealed, Haunts Your Neighborhood in the Spirit of Pokémon GO
Location-based AR game Ghostbusters World is creeping closer to launch, and developer FourThirtyThree has released some new gameplay footage and a trailer to capture the interest of the living.
Have you ever wondered what it would be like to try to survive The Purge as depicted in the popular movie series? Well, thanks to augmented reality, now you can.
Well-regarded men from the history of the United States tend to grace the country's currency, but what if equally deserving women were honored in the same fashion?
To punch up the launch of its new podcast, USA Today has created an augmented reality experience to introduce listeners to the story of corruption in Chicago.