When explaining augmented reality to the uninitiated, Pokémon Go is often cited as an example. For all its popularity, though, many players would recommend disabling the AR capabilities in catching Pokémon.
If you're a regular reader of this site, there's a good chance friends and family turn to you as their volunteer technical support staff.
Free beer and AR? What could be better? Amstel, a Dutch beer brand, has launched an innovative sampling campaign using an AR app called "Snatch." Snatch is a treasure hunt gaming app, and if you win the game, your prize is 10,000 free pints of Amstel beer, redeemable at Mitchell & Butler pubs.
Last week, I tried out StackAR, a puzzle app updated to support ARKit where the AR features felt mostly unnecessary.
Lowe's Home Improvement has been an early adopter of augmented and virtual reality in their business practices, so it was a bit of surprise that their name was absent from the ranks of companies launching ARKit apps last week.
Directive Games received the enviable honor of unveiling their ARKit game, The Machines, on stage as part of Apple's iPhone launch presentation.
Imagine walking into a store with your own personal model to show you how any clothing item you want is going to work.
Zenko Games makes no apologies for its influences. In fact, they cite them explicitly in their own promotional materials for Diamonst AR.
While VR promises to take gamers to another world, AR has the potential to bring the game elements into your own neighborhood or home.
Immersive advertising company Vertebrae has extended its native ad platform to augmented reality via mobile Chrome browsers for Android and Safari for iPhone.
Many developers, myself included, use Unity for 3D application development as well as making games. There are many that mistakenly believe Unity to be a game engine. And that, of course, is how it started. But we now live in a world where our applications have a new level of depth.
The reveal of Apple's new ARKit extensions for iPhones and iPads, while not much of a shock, did bring with it one big surprise. By finding a solution to surface detection without the use of additional external sensors, Apple just took a big step over many — though not all — solutions and platforms currently available for mobile AR.
A strange thing is happening: there are people, groups of people even, walking the streets day and night staring wide-eyed at their mobile phones and laughing like manic children. What are these people doing? Are they taking pictures? Are they participating in some new social media craze? Is their activity an omen that the zombie apocalypse is upon us?
Measuring a room has never been so easy thanks to Apple's ARKit. SmartPicture 3D is known for its quick measurements based on pictures from your smartphone. Recently, they released a video of the company measuring a room using the ARKit.
Gotta catch 'em all, right? That's easier said than done, considering that Pokémon GO has region-specific characters that you may never get a chance to see. Sure, you can spoof your GPS location to make the augmented reality game think you're at a different spot on the map, but Niantic Labs seems to be catching on to this method, and some users have been soft-banned for a few hours after trying it.
In Pokémon GO, having an in-depth understanding of your Pokémon's stats and abilities is crucially important to becoming a better player. Not all Pokémon are created equal; as such, it's critical that you look at each of your Pokémon—even duplicates—with a keen eye.
When Apple announced their ARKit platform in June, they immediately staked the claim to the largest augmented reality hardware platform, with millions of iPhones and iPads compatible with iOS 11 becoming AR devices this fall.
You'd better start watching where you're stepping because there are portals opening up everywhere thanks to Apple's ARKit.
Since its release into the arms of waiting developers, Apple's new ARKit is already making waves in the augmented reality scene. Only a week out and there are already a hefty number of videos appearing on the web showing off various demos with iPhones and iPads.
Three years ago, with VR enthusiasts prepared to throw their money at Oculus to get their hands on the yet-to-be-release Rift headset, Google surprised the audience for Google I/O with Google Cardboard, a seemingly late April Fool's joke that actually jump-started virtual reality.
With Apple ready to unleash ARKit to millions of iPhones and iPads and ARCore on its way to supporting millions of Android devices, is there room in the world for a cross-platform mobile AR platform?
A developer has previewed a pair of potential applications built on ARKit that can be triggered by Alexa, the resident voice assistant of the Amazon Echo.
With mobile developers near and far primed to implement augmented reality into their iOS apps with Apple's ARKit, uSens offers them a new tool for markerless location tracking.
During Google Developer Days, taking place now at the ICE Congress Center in Krakow, Poland, an introductory session on ARCore provides some insights on how the platform operates.
Developers are really having a field day with Apple's ARKit, announced last month. Since it's release to developers, videos have been appearing all over the Internet of the different ways that developers are getting creative with the ARKit using iPhones and iPads.
News: Facebook Copies Snapchat Again by Putting Augmented Reality Camera Filters in the Main Facebook App
Facebook is aware that Snapchat is killing the social media game amongst the youths, which makes sense, because in 2017, video is king in social media currency. Facebook has continually shown that Mark Zuckerberg and crew seem to think the best strategy to keep up is to simply copy them.
Snapchat has already found a compelling way to create advertisements in augmented reality with their branded filters, but they continue to experiment with new ways to monetize the bridging of the real and digital worlds. Their latest idea, which requires users to "snap" an image to unlock content, could succeed where QR codes haven't.
Furniture arranging apps have been rolling out on different platforms for a while now thanks, in no small part, to augmented reality.
It seems like it was just last week that AMC and Next Games unveiled their location-based zombie game based on hit TV series The Walking Dead. (Wait, actually it was just last week.)
The easiest way to see which Pokémon are close to your current location in Pokémon GO is by checking the Nearby tracker in the bottom-right of your screen. At least this was the easiest way up until a few days ago. Initially, the Pokémon in the Nearby screen would be marked with between zero and three footprint icons—the more footprints, the further away a Pokémon is from your location. Pokémon with zero footprints should be visible to you.
The future is here with a new demo made with Apple's ARKit and LeapMotion. Typically, since ARKit works through your iPhone, in order to move augmented reality objects that are appearing on your screen, you have to drag them with your finger. However, developer Arthur Schiller is now playing around with how you can move augmented reality objects on your phone with gesture recognition, rather than by touching.
Chairish, Inc. is the latest furniture retailer to bring augmented reality into its mobile stores, adding features for users to visualize products in their homes.
Pokémon Go takes the popular franchise and brings it into the real world through augmented reality, allowing us to play the game while exploring our physical environments at the same time. It doesn't just put pocket monsters into a more realistic context, but it changes the game in some major ways that may delight some players... and upset others.
Clearly, the next big battlefield for tech gamesmanship between Apple and Google will be augmented reality.
An update to the Human Anatomy Atlas 2018 enhances the study of the human body with augmented reality courtesy of iOS 11 and ARKit.
Get ready to draw like Leonardo da Vinci, or, at least, trace like him. A new augmented reality app, SketchAR, is the first mobile app that uses AR to allow users trace an image on real paper. The Lithuania-based company describes their product as "an application through which the user sees a virtual image on the surface of which they are planning to trace a sketch."
Going to music festivals is one of the best parts of the summer — Which is probably why thousands of people attend them. With numbers like that, trying to find and meet up with your friends can be difficult and intimidating. Thanks to Apple's ARKit, however, you'll soon be able to locate your friends in a crowd using an app.
In off-record discussions with AR experts, the consensus on ARKit is that it takes a software approach to the depth-sensors available on Tango devices. As a result, the toolkit has shortcomings, such as detecting walls and vertical surfaces.
With the official release of iOS 11, the availability of an app that uses the much-hyped ARKit platform to place virtual furniture in one's home was expected.
Until Star Wars Jedi Challenges arrives in November, a forthcoming ARKit revision of HoloGrid: Monster Battle from Tippett Studios and Happy Giant, might be the closest most Star Wars fans can get to playing the HoloChess game from the movie.