Mobile AR News Features
Apple AR: Human Anatomy Atlas Journeys to the Center of the Body with ARKit
An update to the Human Anatomy Atlas 2018 enhances the study of the human body with augmented reality courtesy of iOS 11 and ARKit.
Apple AR: Occipital's ARKit App Offers Room Scanning on Par with Tango for iPhones
In off-record discussions with AR experts, the consensus on ARKit is that it takes a software approach to the depth-sensors available on Tango devices. As a result, the toolkit has shortcomings, such as detecting walls and vertical surfaces.
News: Google Quietly Adds Samsung Galaxy S7, S8+ & Note 8 to ARCore Supported Devices
A very low-key update to the ARCore developer's site has expanded the universe of officially-supported devices for Google's augmented reality toolkit to include the Samsung Galaxy S7, S8+, and Note 8 handsets.
News: Snapchat's 'Stranger Things 2' World Lens Transports You to an Alternate Reality
It's finally that time. Stranger Things 2 dropped today, just days before Halloween. And to get you in the mood, Snapchat has quietly launched a spooky new filter that lets you immerse yourself in the world depicted in the hit Netflix series.
News: Facebook Brings Its AR Camera Effects to Instagram & Messenger Apps
On Tuesday, on the one-year anniversary of the announcement of its AR Camera platform, Facebook founder and CEO Mark Zuckerburg revealed at the company's F8 developers conference that the platform will be extended to the company's Instagram and Messenger apps.
News: Snapchat Turns Sunset Strip Billboard into AR Video Ad, Releases Lens Challenge to Promote Music Project
I was today years old when I first heard of Bhad Bhabie, but I'm told she is apparently a rapper with a rags-to-riches story.
ARCore 101: How to Create a Mobile AR Application in Unity, Part 3 (Setting Up the App Controller)
There are hundreds, if not thousands, of programming languages and variations of those languages that exist. Currently, in the augmented reality space, it seems the Microsoft-created C# has won out as the overall top language of choice. While there are other options like JavaScript and C++, to name a few, C# seems to be the most worthwhile place to invest one's time and effort.
Apple AR: Quickly Find Your Friends in Crowded Places with Neon App
Going to music festivals is one of the best parts of the summer — Which is probably why thousands of people attend them. With numbers like that, trying to find and meet up with your friends can be difficult and intimidating. Thanks to Apple's ARKit, however, you'll soon be able to locate your friends in a crowd using an app.
News: View the Lands You'll Conquer in 'God of War' with Mimir's Vision AR App
With the heavily anticipated installment of the God of War game series arriving on April 20, PlayStation has taken the opportunity to make its first foray into mobile augmented reality with a companion app.
News: Blizzard Transforms Snapchat with World of Warcraft 15th Anniversary AR Lenses
If the name Leroy Jenkins elicits a reaction from you, then you are old enough to remember the iconic title World of Warcraft from its heydey (whether or not you actually played the massively multiplayer online role-playing game).
Hands-on: I Went to Battle in Augmented Reality with Father.IO & Lived to Tell About It
Last week, augmented reality startup Proxy42 released Father.IO, a multiplayer game that turns any indoor or outdoor space into a laser tag arena.
News: Startup Illumix Brings Mobile Horror Franchise Five Nights at Freddy's into Augmented Reality Gaming
A little over a year after emerging from stealth, augmented reality gaming startup Illumix has launched its first title using a familiar formula, but with a new twist.
News: Google AR Prototype Enables 3D Model Viewing Through Web Browsers
Unsurprisingly, Google wants to be the caretaker for augmented reality on the web, and its latest move in this endeavor is a 3D model viewer prototype called Article that's designed to work across all web browsers.
Hands-On: Hands-On with Google Maps Walking AR Navigation Experiment, a Peek into Our Smartglasses Future
While Google isn't ready to commit to a wide release of the AR walking navigation mode for Google Maps, the company has begun testing the feature with members of its Local Guides crowdsourcing community.
News: Google Brings Marvel's Avengers & Childish Gambino to AR with Playground for Pixel
If you own a Google Pixel, you'll soon have augmented reality versions of Iron Man, the Incredible Hulk, and Childish Gambino on your camera.
News: Nickelodeon Reels in AR Mode for Popular Mobile Game Sky Whale
One of the most popular mobile games out there for kids has added an augmented reality mode that brings the titular character into the real world.
News: KabaQ Transitions the Traditional Restaurant Menu to Augmented Reality
If you've ever browsed a restaurant menu and wondered what a particular dish looks like, then the augmented reality mobile app from Kabaq was made for you.
How To: Android + Drive Assist = Augmented Reality Goodness for Your Car
While texting and driving may get you a ticket, there are still a ton of uses for your phone in your car, music and navigation just to name a couple. Every Android device comes with access to GPS and traffic updates, but none of those apps really have your back in real-time.
News: Snapchat & Facebook Kick Off the World Cup with Augmented Reality Effects
With the 2018 FIFA World Cup underway in Russia, soccer (aka "football") fans worldwide can show support for their favorite teams and players in augmented reality via Snapchat and Facebook.
News: Live-Stream Your AR Looks with ModiFace's New Makeup Platform for Facebook & YouTube
ModiFace, the makers of Sephora's Virtual Artist app which allows users to try on multiple different combinations of makeup through augmented reality, has just bumped up its augmented reality strategy. The company is now including a live-stream option for all those personal makeup trials you've been secretly admiring from the comfort of your own phone.
Apple AR: The Universe Is in Your Floor with New ARKit Portal Demo
You'd better start watching where you're stepping because there are portals opening up everywhere thanks to Apple's ARKit.
News: Google Finally Releases ARCore 1.0 for Android Users, Adds Google Lens to Photos App
In one of the worst-kept secrets of the upcoming Mobile World Congress, Google has officially released ARCore on the Play Store for owners of the latest flagship Android smartphones.
News: An Augmented Reality Game Brings the Monsters of The Rock's 'Rampage' to Your City Skyline
Given Dwayne "The Rock" Johnson's blockbuster movie pedigree and the promotional power that usually accompanies his work, there's a certain predictable symmetry in the news that Rampage, a movie adaptation of the classic arcade game, has now become an augmented reality mobile app.
News: The Mummy Unwraps Augmented Reality Scavenger Hunt
Universal Studios and Cinemark Theaters have enlisted mobile augmented reality game Seek to promote The Mummy, a reboot of the action-adventure film franchise starring summer movie mainstay Tom Cruise.
News: Escape Room Experience Comes to Mobile via Futuristic 'The Lockdown' Augmented Reality Game
Escape rooms, those real world puzzle games that challenge teams to solve a mystery and gain their freedom from a locked room, are all the rage right now. But augmented reality games such as The Lockdown could make them obsolete.
News: Unity Gives Developers the Keys to ARKit 2.0 Capabilities via Updated Plugin
With developers chomping at the bit to play with ARKit 2.0, Unity has updated its ARKit plugin to enable access to the new augmented reality superpowers of the toolkit.
News: Experience Holograms in Your Pocket with 4DViews' New AR & VR Mobile App
4DViews, the volumetric capture company that films actors and performers in augmented and virtual reality for things like movies, TV series, and applications, has just released the app 4DViews: Raise Virtual to Reality, to demonstrate its technology for smartphones.
News: Follow in the Footsteps of Forensic Detectives & Solve Crimes with Oxygen's Augmented Reality App
The crime procedural show is the perhaps the most direct path to the average TV viewer's heart. Could the same hold true for augmented reality games?
News: Motive.io Opens Early Access to Location-Based AR Development Tool
About a year ago, a certain watershed mobile augmented reality game based on a familiar video game franchise was released into the wild. Today, a number of imitators and emulators have introduced their own location-based games with hopes of similar success.
News: Mercedes-Benz Gives the Auto Manual a Virtual Boost with Augmented Reality
The same approach to augmented reality that some companies use to improve workforce productivity could also make it easier for car owners to operate and maintain their vehicles.
News: Facebook Debuts Image Recognition in Camera AR with 'Ready Player One' & 'A Wrinkle in Time' Poster Promos
Despite the wide availability of markerless augmented reality experiences for mobile devices, there is still a market for scanned triggers for content, as evidenced by the new image recognition capabilities on Facebook's Camera AR platform.
News: Snow App Brings Animoji Alternative to Everyone with a Smartphone
Augmented reality avatars that mimic facial expressions are no longer the exclusive province of Animojis on the iPhone X or AR Emojis from Samsung. Camera app Snow has added its own alternative to Apple and Samsung's features, which it also calls AR Emoji, for iOS and Android.
News: Snapchat Summons Dragons from Westeros to New York for Game of Thrones AR Promo
Spring is here across the US, but, through the lens of Snapchat and augmented reality, winter is coming to New York.
News: Puma Uses Zappar to Bring Web-Based AR Experience to Retail Store
When it comes to the athletic footwear retail game, it's just not enough to just sell shoes anymore.
News: NBA AR App Launches on Android & Adds Portals to Playoffs
The NBA Finals is underway, and now basketball fans with iPhones and Android devices can get closer to the action for free than they ever could with expensive courtside tickets.
News: Facebook, Instagram & Snapchat Pass Out Halloween-Themed AR Filters Like Soooo Much Candy
If social media apps were houses in a neighborhood and augmented reality photo effects were candy, then Facebook went to Costco and brought home a full pallet of treats.
News: Lego Harnesses Apple's Latest Augmented Reality Abilities in Playgrounds App
The app that Lego demoed at this year's iPhone launch event is now available in the App Store, and it showcases several new capabilities available in ARKit 2.0.
News: Swarovski & Other Retailers Try Using Augmented Reality to Lure Holiday Shoppers to Stores
Nowadays, with the convenience of online shopping, brick-and-mortar retailers and malls have to work harder to draw shoppers to stores. This year, many of them are turning to augmented reality for assistance.
News: Clay VR Has Gesture Recognition Using Just Your iPhone
If you don't know Clay, you're probably going to want to. According to their website, Clay VR's goal was to not only expose users to the world of AR/VR, but fully immerse them in it. Clay does this by allowing users to feel like they were touching the objects in virtual worlds in order to make the virtual worlds feel more natural and real.
News: BBC Brings Ancient Artifacts into Your Living Room with Augmented Reality App for iOS & Android
According to Indiana Jones, certain things belong in museums, but, thanks to augmented reality, you can now see some of the ancient treasures of the world in your own home via the Civilisations AR app from the BBC.