The latest portal demo made with Apple's ARKit is one small step for man, one giant leap for augmented reality. That's right, the latest demo allows you to venture through a door onto a moon from wherever you are.
Sending fleets of ships into battle as an ancient Nordic god? Sign me up.
Nowadays, with the convenience of online shopping, brick-and-mortar retailers and malls have to work harder to draw shoppers to stores. This year, many of them are turning to augmented reality for assistance.
Buyers can't wait for their Tesla Model 3 to be delivered. But with no clear arrival date in sight, buyers are starting to get a little antsy waiting to see what the Tesla Model 3 will look like up close. Luckily, Tesla accessories seller EVANNEX partnered with technology firm Kinetic Vision to try and satisfy buyers for a while by creating an app that lets you view an augmented reality Tesla Model 3 that's nearly life sized.
Starting April 10th, you'll will be able to book 15-minute appointments online to try on an Apple Watch in person at Apple Stores across the world. With the April 24th release date just around the corner, making an appointment is a great idea for those who are unsure about which color and size to purchase—or if they'll even want one.
If the end of every year is focused on new iPhones, then February, which coincides with Mobile World Congress, is often when we get new Android news, and this month is no different.
Apple CEO Tim Cook's most recent tech prophecy is that "AR will change everything." And now, that includes Apple's own website.
There have been many classic games that have been rebooted thanks to Apple's ARKit, including Tetris, but none have been quite so immersive as this one. YouTube user KobiSnir has created an augmented reality Pac-Man game where you are Pac-Man, dubbed "ARMan."
If you're a golf fan who can't attend the Arnold Palmer Invitational in person, you can still follow the next stop on the apparent Tiger Woods comeback tour in augmented reality with an iPhone or iPad.
Augmented reality has a variety of applications, but lately the face has been a major point of concentration for many companies. We're all pretty familiar with face swapping by now, but ModiFace employs similar technologies for more practical purposes.
Lowe's Home Improvement has been an early adopter of augmented and virtual reality in their business practices, so it was a bit of surprise that their name was absent from the ranks of companies launching ARKit apps last week.
Niantic pioneered location-based augmented reality gaming with Ingress and popularized it with Pokémon Go, but others have attempted to replicate the model without reaching the level of success that Niantic has garnered.
Google has just launched a new revolutionary augmented reality game for Android called Ingress. Their new mobile game centers around the fight for control of the minds of everyone here on Earth. It's a freaking worldwide fight—from your smartphone! While augmented reality in is nothing new in the smartphone gaming world, it has never seen the likes of this. With an almost Halo-like storytelling, Ingress seeks to bring out gamers all across the globe to perform physical activities by transform...
Facebook's camera platform is the augmented reality vehicle of choice to promote the latest musical effort from Taylor Swift. T-Swift's new album, Reputation, dropped today. To get her fans psyched, an AR effect electrifies the user with virtual lightning, while a snippet from one of her songs plays in the background. Previously, Lady Gaga opted for a Facebook filter to promote her Netflix documentary, Gaga: Five Foot Two, which premiered Sept. 22. (Personally, I'm more excited about the new ...
Companies are already clamoring to figure out strategies for integrating augmented reality into their advertising platforms. AR is going to become a huge asset to marketers, and Apple's ARKit is only going to help that along. Mixed reality producer Bilawal Singh Sidhu has given us a sneak peek of what the world of advertising could be with the ARKit.
If you've ever wanted to hone your paintball skills, without spending a ton of money and making a huge mess, Show Me Virtual and Apple's ARKit have an app for you.
You'd better start watching where you're stepping because there are portals opening up everywhere thanks to Apple's ARKit.
The guy who recreated Super Mario Bros. as a first-person obstacle course is back with an augmented reality take on another classic game.
These days, location-based augmented reality gaming pioneer Niantic is best known as the developer behind Pokémon Go, but the uber-popular mobile game was not its first foray into the AR gaming genre.
When Apple announced their ARKit platform in June, they immediately staked the claim to the largest augmented reality hardware platform, with millions of iPhones and iPads compatible with iOS 11 becoming AR devices this fall.
If you're like me, then you're rarely just watching TV. You're probably also simultaneously following reactions on Twitter during a live airing of The Walking Dead. Or perhaps you're checking your fantasy football scores while a real game is in progress. Or you might just have the TV on in the background while you're writing an article about a new augmented reality app.
People love emojis, it's a scientific fact. So an app that places poops, smileys, and ghosts into social media videos should, in theory, be the most popular app ever. That's likely the reasoning behind the new Holocam app, which is available for $0.99 in the iOS App Store. Sure, Snapchat and Instagram offer users editing tools to stick static text, emojis, and drawings on top of photos and videos. However, Holocam ups the ante by placing fully three-dimensional emoji, text, and drawings, as w...
It's safe to say that mobile developers are excited about the prospects of Apple's ARKit, with demos popping up seemingly on the hour on YouTube, Twitter, etc.
Like gas on an open flame, rumors and whispers have flared up in recent months around hopes of augmented reality smartglasses from Apple. But among all the false leads and unsubstantiated chatter, we finally have a credible report that some sort of Apple AR smartglasses are actually in development.
If you've ever browsed a restaurant menu and wondered what a particular dish looks like, then the augmented reality mobile app from Kabaq was made for you.
Pokémon GO, the global augmented reality game that's brought fans out of their homes to catch Pokémon across the planet, has brought about plenty of real-world positives. Unfortunately, when players get power hungry and start taking game hacks too far, we all get a little screwed—both digitally and in real life.
A recent update to Facebook's News Feed could significantly broaden its reach when it comes to delivering augmented reality content.
A Jedi does not seek adventure or excitement, but Star Wars fans can seek Jedi with the Find the Force augmented reality scavenger hunt promoting the launch of merchandise for Star Wars: The Last Jedi.
From media insiders to the halls of politics, news travels fast on Twitter, making it one of the most powerful social media channels for disseminating or collecting information. Now, for better or for worse, you can immerse yourself in the data firehose of Twitter in augmented reality.
Honeywell recently completed successful testing of virtual window technology that enabled drivers to maneuver an otherwise windowless combat vehicle on rough terrain at speeds exceeding 35 miles per hour.
Augmented reality has produced some incredible innovations that have revolutionized modern technology. From helping with live surgery to changing the game in marketing and businesses. But without a doubt, the most important thing that augmented reality and ARKit has ever brought us is an AR version of A-ha's iconic "Take On Me" video.
After closing its 2017 financial books on a high note, Snap, Inc. is planning to ride the momentum of its augmented reality products into the new year. That's the main takeaway following the company's 2017 earnings conference call, which was held on Tuesday.
Just as the modern travel experience has improved thanks to the internet, Airbnb wants to make your stay in a stranger's home easier by way of augmented and virtual reality.
Advertisers must love when their commercials go viral. Take for instance the Esurance commercial where an elderly woman completely misunderstands Facebook jargon.
Prior to Apple's earnings report on Thursday, the storm clouds were gathering as Wall Street prepared for bad news in the wake of reports of slower iPhone sales. But it turns out that those fears were mostly unwarranted. Apple managed to increase iPhone revenue during the December quarter, despite selling slightly fewer phones.
On Monday, toy maker Merge virtually blasted its way into CES 2018 with a new tech-meets-toys innovation in the form of an augmented reality gun controller for use with smartphone-powered first-person shooter apps.
News: Weta Brings Its 'Lord of the Rings'-Style Character Effects to the World of Augmented Reality via ARCore
Most of the animated characters and animals we've seen in augmented reality are still fairly basic in terms of visual fidelity. And because many are still impressed by simply seeing 3D figures properly scaled and tracked alongside real-world objects, this approach has worked ... so far.
Mobile game companies Hit Point Studios and Legacy Games have adapted their Color BlastAR augmented reality game for iOS with the ARKit platform.
When explaining augmented reality to the uninitiated, Pokémon Go is often cited as an example. For all its popularity, though, many players would recommend disabling the AR capabilities in catching Pokémon.
News: Niantic Boss Throws Shade at Star Wars AR Between Reveals of Pokémon Go China & Harry Potter Launch Timeframe
In the midst of outlining plans to release Pokémon Go in China and debut its new Harry Potter game during the back half of 2018, Niantic CEO John Hanke turned to the dark arts by taking a swipe at the company's AR gaming competition.