Mobile AR News Features — Page 7 of 20 « Mobile AR News

News: Google's ARCore Will Do for Android Hardware What Apple's ARKit Has Done for iPhones

When Apple announced their ARKit platform in June, they immediately staked the claim to the largest augmented reality hardware platform, with millions of iPhones and iPads compatible with iOS 11 becoming AR devices this fall.

News: Hunt Zombies Instead of Pokémon with AR Game Based on the Walking Dead

Niantic pioneered location-based augmented reality gaming with Ingress and popularized it with Pokémon Go, but others have attempted to replicate the model without reaching the level of success that Niantic has garnered.

Dev Report: A Breakdown of the What Apple's New ARKit Can Do for iPhones & iPads

At Apple's yearly event, the World Wide Developers Conference, the tech giant finally announced their decision to enter the augmented reality space. Through adding basic AR functionality to the beta release of Xcode 9, the development environment for Mac computers, as well as their line of iOS devices, the company has said they understand the importance of the tech.

News: ManoMotion Updates Its Hand Tracking SDK for Smartphones with Skeleton Tracking

If two hands are better than one, then two hand-tracking SDKs must be better than one as well. After uSens announced its Hand Tracking SDK at the Augmented World Expo in Santa Clara on Thursday, ManoMotion unveiled the latest version of its own SDK. Both technologies give apps the ability to track hand gestures with just a smartphone camera.

News: Apple Teams with Ariana Grande for '7 Rings' Animoji Music Video

The last six months have been filled with ups and downs for international music superstar Ariana Grande, but she's starting 2019 on a new, virtual foot, powered by Apple's iPhone TrueDepth camera.

News: Old Meets New as App Transforms Vinyl Records into Augmented Reality Sculptures

Despite the rise of music streaming, the experience of immersing oneself in the artwork and lyrics of old school albums is alive again, as sales of vinyl records and CDs have outpaced digital downloads for the first time since 2011. Now, the latest album from Amsterdam-based Necessary Explosion evolves this experience through augmented reality.

News: BMW Invites You to Test Drive the X2 with Snapchat Lens

Snapchat has broken new ground in its augmented reality advertising efforts, as BMW has opted to show off its new X2 model in AR with the Augmented Trial Lens.

How To: Ingress, Google's Awesome New Mind-Hacking AR Game for Android Phones Now in Beta!

Google has just launched a new revolutionary augmented reality game for Android called Ingress. Their new mobile game centers around the fight for control of the minds of everyone here on Earth. It's a freaking worldwide fight—from your smartphone! While augmented reality in is nothing new in the smartphone gaming world, it has never seen the likes of this. With an almost Halo-like storytelling, Ingress seeks to bring out gamers all across the globe to perform physical activities by transform...

News: Pokémon GO's Nearby Menu Is Lying to You—Here's Why All the Pokémon Have 3 Footprints

The easiest way to see which Pokémon are close to your current location in Pokémon GO is by checking the Nearby tracker in the bottom-right of your screen. At least this was the easiest way up until a few days ago. Initially, the Pokémon in the Nearby screen would be marked with between zero and three footprint icons—the more footprints, the further away a Pokémon is from your location. Pokémon with zero footprints should be visible to you.

News: Pokémon GO Unveils the Good, Bad & Weird Sides of Gaming in Augmented Reality

Pokémon GO made waves as the first augmented reality game to gain popular adoption. In fact, it was so popular that it only took a few days to uncover some the benefits and serious issues with combining physical and digital worlds.

News: Jack Daniel's Joins the Augmented Reality Marketing Fray with Interactive Label & App

While Jack Daniel's is one of the most iconic brands in the liquor business, when it comes to augmented reality marketing, it's joining a long list of others telling a very familiar story in the growing marketing medium.

Apple AR: Zynga's CSR 2 for iPhone Puts Your Dream Car Within Virtual Reach with AR Mode

Exotic sports cars are the province of the ridiculously wealthy but, thanks to augmented reality, you can now get closer than ever to a Bugatti Chiron.

Apple AR: Starfox AR Uses iPhone X to Turn Your Face into a Level Boss

An AR/VR developer has managed to use the iPhone X to transport players into an emulation of the classic '90s video game Star Fox as the game's antagonist.

News: Theaters Turn to Mobile AR Gaming to Reclaim Pre-Show Movie Experience

Moviegoers who arrive at the theater early are no longer a captive audience for the ads, trivia, and miscellaneous content that precede the movie trailers than run before the feature presentation, as the ubiquity of the smartphone has become the preferred distraction for early birds at the theater.

News: Apple's Third Generation of Animoji Adds Memoji Customization & Stickers to Messages

Apple is giving iPhone owners even more options to express themselves via Animojis with a wide range of customization options for their personal Memojis.

News: Snapchat Lens Studio Adds New Segmentation Templates to Its Bag of Augmented Reality Tricks

On Thursday, Snap released three new templates for its Lens Studio that will give creators access to augmented reality capabilities previously only available to Snap's own design team.

News: Vertebrae Standing Up AR Ad Platform for ARKit Arrival

When iOS releases in the next few weeks, consumers on both iOS and Android operating systems can expect to see more AR ads in the mobile web browsers thanks to Vertebrae, an advertising platform for immersive media.

Apple AR: Become Pac-Man with Immersive Augmented Reality Game

There have been many classic games that have been rebooted thanks to Apple's ARKit, including Tetris, but none have been quite so immersive as this one. YouTube user KobiSnir has created an augmented reality Pac-Man game where you are Pac-Man, dubbed "ARMan."

News: This App Turns the iPhone X into an AR Face-Painting Booth

Thanks to Face Maker, a new app for the iPhone X, children everywhere can now avoid the trauma of face painting.

News: Apple iOS 11.3 Update Introduces Brand New Set of Animoji Characters

We knew it was coming, it was just a matter of when. Apple has just announced iOS 11.3, a new update for iPad, iPhone, and iPod touch, and it will include a brand-new set of Animoji for the iPhone X.

Apple AR: Learn to Dance at Home Using AR App 'Dance Reality'

Two salsa dancers who also happen to be programmers are soon releasing an app called Dance Reality, made with Apple's ARKit. Through this app, you will be able to practice your dancing with augmented reality as your teacher right from your iPhone.

News: Drake Drops Shoppable AR Lens on Snapchat to Push Fans to New Album on Apple Music

Hip-hop artist Drake once rapped that "goin' online...ain't part of (his) day," but that's not stopping him from promoting his new double album, Scorpion, via augmented reality on Snapchat.

News: SyFy's New 'Happy!' AR App Gives You a Flying Unicorn Voiced by Patton Oswalt as an Imaginary Friend

If you've ever wanted to hang out with a flying unicorn that sounds like actor/comedian Patton Oswalt, get ready to get Happy!

News: 8th Wall Beats Google & Apple to Market with an AR Platform for Web

Google and Apple are working to enable augmented reality content for the web, but startup 8th Wall has managed to launch a web AR platform that works on mobile browsers now.

News: Niantic Defends Against App Clones with Quests & Mew Character for Pokémon GO

With the Google Maps API giving entertainment brands the means to build their own location-based AR games, Niantic is raising the bar for the genre with new updates to Pokémon GO.

News: Jurassic World Augmented Reality Game Wants to Be Pokémon GO for Real Dinosaurs

Following in the augmented reality footsteps of Pokémon GO, Universal Studios has decided to give us an AR version of Jurassic World.

News: Shazam Sets Sights on AR Advertising with iPhone & Android App Updates

The company that pioneered music scanning for mobile devices is moving into the augmented reality advertising arena. Included in an update of their iOS and Android apps last week, Shazam can now scan special codes to immerse users in 3D animations, 360-degree videos, mini-games, and other AR content.

Apple AR: You Can Now Play an Augmented Reality Version of Super Mario with ARKit

A few months ago, a video went viral of a boy playing Super Mario Bros. in the middle of Central Park using augmented reality and the HoloLens.

Apple AR: Blippar Charts New Territory with Launch of First AR Navigation App for iPhones & iPads

Mobile AR developer Blippar has achieved a breakthrough by releasing what appears to be the first commercially-available AR navigation app.

ARKit 101: How to Launch Your Own Augmented Reality Rocket into the Real World Skies

Have you been noticing SpaceX and its launches lately? Ever imagined how it would feel to launch your own rocket into the sky? Well, imagine no longer!

News: New Moto X Packs AR Features in Its Camera

Lenovo has been no stranger augmented reality, both in products for consumers and services for developers.

News: Hello Kitty Challenges Pokémon GO's Reign as Top AR Game with Kawaii World

After three years and change, no one seems to be able to knock Pokémon GO off its augmented reality throne. Zombies, dinosaurs, and ghosts have all met defeat at the hands of the pocket monsters. Heck, not even the world's most popular wizard and Pokémon GO's developer can replicate the original's success.